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With consumers tightening their purse strings, Meteorite's challenge has been to help charity World Vision find imaginative ways to explain their cause across all our retained work for child sponsor acquisition, retention, campaigning and advocacy.
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This emotive viral film for World Vision highlighted the lack of access to clean water in the developing world and the need for action. The number of views, subsequent hits to the World Vision site and donations smashed the charity's target by 40%.
