UK marketing news from Meteorite http://www.meteorite.co.uk/news http://www.meteorite.co.uk/news en Thu, 10 May 2007 15:29:00 +0000 Thu, 10 May 2007 15:31:00 +0000 Meteorite RSS The blurring of clicks and bricks is one of the most important trends that has emerged in the retail space. We take a look at why providing the consumer with multiple channel interfaces is vital for success. http://www.meteorite.co.uk/news/200611/know.html Thu, 23 Nov 2006 10:35:24 +0000 Last September parents forked out nearly £1 billion on school uniforms for the start of the new term. We hit the high street to examine the ‘Back to School’ efforts. See who got stars for strategy and who ‘could try harder’... http://www.meteorite.co.uk/news/200611/winners.html Thu, 23 Nov 2006 10:36:43 +0000 We’ve just come back from the Marketing Society’s Retail Forum where we heard what nine top retail CEOs had to say about the state of the business. The theme was ‘Survival of the Fittest’ and it has left us plenty to think about. http://www.meteorite.co.uk/news/200611/guru.html Thu, 23 Nov 2006 10:44:41 +0000 Ok, your new year's resolutions are long forgotten – dry January's turned into wet Feb and you're back in your 'comfy jeans'! Reinvigorate yourself with our marketing predictions for the Chinese Year ahead to ensure first mover advantage. http://www.meteorite.co.uk/news/200702/winners.html Fri, 16 Feb 2007 15:27:20 +0000 2007 is the Year of the Pig and characteristically those born in pig years love to spend. Therefore here are 3 quick considerations on how digital can help unlock the wallets of the wealthy. http://www.meteorite.co.uk/news/200702/know.html Fri, 16 Feb 2007 15:26:41 +0000 We asked ex Barclays Marketing Director, and all round Marketing guru, Simon Gulliford about marketing to the wealthy, good fortune and being born under the sign of the pig... http://www.meteorite.co.uk/news/200702/guru.html Fri, 16 Feb 2007 15:28:30 +0000 Simon Blanchard, Head of Direct Marketing at EMAP, shares his opinion on how the true integration of the on and offline customer journey is the key for survival. http://www.meteorite.co.uk/news/200705/guru.html Thu, 10 May 2007 15:28:30 +0000 With digital marketing spend likely to hit £2bn in 2007, check out whose integ-'ratings' are worthy of celebration and whose aren't quite worth the click. http://www.meteorite.co.uk/news/200705/winners.html Thu, 10 May 2007 15:28:40 +0000 If your marcoms are feeling more Singleton than Brighton then ditch the fags and Chardonnay and immerse yourself in Customer Journey Mapping. http://www.meteorite.co.uk/news/200705/know.html Thu, 10 May 2007 15:28:50 +0000 We are absolutely delighted to announce that Dan Douglass will be joining the Meteorite family at the end of June, as our brand new Executive Creative Director. http://www.meteorite.co.uk/news/200705/appointments.html Thu, 10 May 2007 15:29:00 +0000